2023-11-18
Michael Reyes
Design Dispatch, New York
Sarah Elawad's artwork combines vibrant colors and eclectic patterns to create immersive installations that evoke emotions. Through her maximalist style, she conveys the depth of human connection and relationships in a visually striking manner.
The Art of Affection: How Sarah Elawad Brings Love to the Design World
With maximalist, kitschy visuals, Sarah Elawad fills her practice with love. Across everything from zines to textiles, the Sudanese, Brooklyn-based designer and artist creates work exuding affection. From the vibrant colors to the playful patterns, every detail in her art is infused with a sense of warmth and care. It's as if she's sharing a personal secret with each viewer, drawing them into a world that's both whimsical and intimate.
In an industry that can sometimes feel overly commercialized and fragmented, Sarah Elawad's approach is a refreshing antidote. The rise of online platforms has made it easier than ever for creatives to share their work, but in doing so, there's often a loss of the personal touch. Sarah's art is a reminder that design and creativity should be about more than just aesthetics; they should also be about connection and community. Through her work, she invites us to slow down, take notice, and appreciate the little things.
One way Sarah brings this sense of love into her practice is through her zines. These self-published booklets are often filled with hand-drawn illustrations, collage, and text that spill out onto the pages in joyful abandon. They're like miniature love letters, pouring out emotions and ideas without filtering or censoring them. Whether she's writing about politics, identity, or personal relationships, Sarah's zines are always infused with a sense of vulnerability and openness. They're a testament to her commitment to honesty and authenticity in all aspects of her art.
In addition to her zines, Sarah also creates textiles that exude the same warmth and affection. From embroidered patches to woven wall hangings, each piece is imbued with a sense of care and attention. She's fascinated by the way materials can be transformed through design, taking something mundane and turning it into something special. Whether she's working with cotton, silk, or wool, Sarah sees every fiber as an opportunity to create something new and beautiful. Her textiles are like handmade gifts, infused with a sense of love and thoughtfulness that makes them feel truly unique.
Despite her busy schedule, Sarah always makes time for the things that bring her joy. She's been known to spend hours sketching in her notebook, lost in the flow of creativity. For her, design is a form of meditation – a way to calm the mind and connect with the world around her. When she's working on a project, she feels fully alive, like she's tapping into something deeper and more meaningful than herself.
Sarah's love for design is contagious, spreading out from her art and onto those around her. Her friends and family are often the first to see new work in progress, getting excited whispers of "this one's going to be special" as soon as they lay eyes on it. They know that Sarah is never satisfied with anything less than perfection – that she'll keep tweaking and refining until every detail feels just right.
For those looking for a fresh perspective on design and creativity, Sarah Elawad is definitely worth exploring. Her art is a reminder that love and affection can be found in even the most unexpected places. Whether it's through her zines, textiles, or other projects, she invites us to slow down, appreciate the little things, and connect with each other on a deeper level. In an industry that often feels overly commercialized, Sarah Elawad is a breath of fresh air – a creative force who brings love and light into everything she touches.
As we navigate the complex world of online platforms and social media, it's easy to lose sight of what truly matters. But Sarah Elawad's art is a gentle reminder that connection and community are just as important as aesthetics. She's a designer and artist who sees design as an act of love – a way to share her thoughts, feelings, and experiences with others. Whether you're a fellow creative or simply someone looking for inspiration, Sarah Elawad's work is sure to touch your heart and leave you feeling seen and heard.
The most striking thing about Sarah Elawad's art is the way it defies categorization. She doesn't fit neatly into any one genre or style – her work is a beautiful, swirling mix of color, texture, and pattern that's both playful and profound. Whether she's working on a new zine, textile, or other project, Sarah always keeps an open mind, ready to explore whatever ideas come her way.
One of the things that sets Sarah apart from other designers and artists is her willingness to take risks. She's not afraid to try new things, experiment with different materials and techniques, and push the boundaries of what's possible. This fearlessness has led to some truly innovative work – pieces that are both visually stunning and thought-provoking.
Despite her many accomplishments, Sarah remains humble and grounded. She knows that art is a privilege, not a right – and that every opportunity she takes is a gift. Whether she's working on a personal project or collaborating with other artists, Sarah approaches each endeavor with a sense of gratitude and wonder. She sees the world as a magical place, full of endless possibility and potential.
In an industry that can sometimes feel overwhelming and intimidating, Sarah Elawad is a beacon of hope – a reminder that creativity and design should be about connection, community, and love. Her art is a testament to the power of affection and care in all aspects of our lives. Whether you're a fellow creative or simply someone looking for inspiration, Sarah's work is sure to touch your heart and leave you feeling seen and heard.
For those who want to experience more of Sarah Elawad's art, there are several ways to get started. Her zines are available online through her website, where she also shares updates on upcoming projects and collaborations. She's active on social media, sharing behind-the-scenes glimpses into her creative process and offering words of wisdom for fellow creatives. And if you're lucky enough to meet her in person, be prepared for a warm and welcoming conversation – one that's full of laughter, stories, and ideas.
As we look to the future, it's clear that Sarah Elawad will continue to inspire and delight us with her art. Her love for design is contagious, spreading out from her work and onto those around her. Whether you're a fellow creative or simply someone looking for inspiration, she invites you to join her on this journey of connection, community, and creativity.