2018-01-13
Sarah Chen
Design Dispatch, New York
Kris Andrew Small's "Adidas Pride" collection features vibrant and playful interpretations of iconic Adidas designs, celebrating diversity and inclusivity. The colorful illustrations bring a fresh and youthful energy to the brand's heritage pieces.
Reimagining Joy: Kris Andrew Small's Vibrant Adidas Pride Collection
Australian illustrator Kris Andrew Small has made a name for himself in the creative world with his vibrant and energetic artwork. This year, he has teamed up with Adidas to design the brand's 2022 Pride collection, a sprawling range of apparel and shoes that celebrate individuality and self-expression. The result is a stunning visual representation of joy, inclusivity, and pride – perfect for the LGBTQ+ community and beyond.
For Small, the project was a labor of love. "I want to create work that makes people feel seen and heard," he explains. "Pride month is an opportunity to celebrate the diversity and beauty of queer culture." With his signature style, Small has reworked the classic rainbow colors into a fresh and exciting palette, complete with bold typography and dynamic compositions. The end result is a collection that feels both nostalgic and cutting-edge – like a ray of sunshine on a cloudy day.
One of the standout features of the Adidas Pride collection is its ability to visualise "the many ways to celebrate being queer." Small's artwork is full of playful nods to queer culture, from subtle references to LGBTQ+ icons to more overt statements about identity and community. It's clear that he has given careful thought to how his design can be used to make a positive impact – whether it's as a bold fashion statement or as a symbol of solidarity with friends and loved ones.
Despite its many celebratory themes, the Adidas Pride collection is also notable for its commitment to inclusivity. Small wants his artwork to feel approachable and relatable to everyone, regardless of their background or identity. "I believe that art should be accessible to all," he says. "That's why I've tried to incorporate elements of queer culture into the design – to make it feel more familiar and welcoming." Whether you're a longtime member of the LGBTQ+ community or simply someone who believes in the importance of love and acceptance, Small's artwork is sure to resonate.
From bold graphic tees to statement-making sneakers, the Adidas Pride collection has something for everyone. Whether you're looking to make a statement with your wardrobe or simply want to show some support for the LGBTQ+ community, this vibrant range of apparel and shoes is sure to bring a smile to your face. With its joyful aesthetic and commitment to inclusivity, Kris Andrew Small's Adidas Pride collection is the perfect way to celebrate individuality and self-expression – one rainbow-colored outfit at a time.
The Adidas Pride collection will be available in select stores and online from [insert date]. Don't miss out on this opportunity to join the celebration – and to show some love for yourself or someone you care about. With its vibrant colours, playful designs, and inclusive spirit, Kris Andrew Small's artwork is sure to inspire and uplift anyone who sees it.
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