6 days ago
Michael Reyes
Design Dispatch, New York
Renowned artist duo Cécile and Roger have unveiled their latest exhibition identity, showcasing a striking singular font that transforms into six additional typography options. This versatile design choice allows for multiple expressions of the duo's artistic voice, providing a unique visual language for their upcoming project.
Cécile et Roger’s new exhibition identity features a singular font that unfolds into six more. The Swiss studio has created a malleable and unique visual system for Mudac’s latest display that sees type adapt over time, allowing the brand to evolve with its audience.
Since we last caught up with Cécile Nanjoud and Roger Gaillard of Swiss graphic design studio Cécile et Roger, the pair have been immersing themselves in a world of type. They’ve established the Extra font family as a core component of their latest project, leveraging its flexibility to convey the brand's unique personality.
Cécile et Roger has incorporated multiple versions of the Extra font into Mudac’s exhibition identity, each serving a distinct purpose. The singular font is used for titles and headings, while the six secondary fonts are employed for body text, creating visual hierarchy and balance. This adaptable approach enables the brand to maintain its individuality while remaining responsive to changing environments.
By embracing the Extra font family's potential for growth and evolution, Cécile et Roger has successfully created a dynamic visual system that reflects Mudac’s commitment to innovation. As the brand continues to adapt and grow, its exhibition identity will remain an integral part of its story, shaping the way it connects with audiences worldwide.